Food & hospitality
UFO DOUGHNUTS
Out of this world. A neighbourhood built on kindness.
( THE BRIEF )
Build a distinctive identity for a neighbourhood café where coffee, doughnuts and kindness create a sense of community. The brand needed to feel playful, inclusive and welcoming across every touchpoint.
( THE DESIGN CONCEPT )
Out of This World brings a family of alien characters into a warm, imaginative brand universe. Space-inspired forms, friendly typography and playful colours express kindness, togetherness and the joy of artisanal treats.
( SCOPE OF WORK )
- Brand positioning
- Creative concept
- Logo & visual identity
- Character design
- Packaging & café touchpoints
- Brand voice
